Creative Strategist
(Creative production)
The Bright Club
I led the audiovisual production for The Bright Club, focusing on elevating the brand's professional image through a clean, minimalist aesthetic.
Working with a tight budget, I supervised the conceptualization and execution of monthly campaigns featuring high-end jewelry and model photography.
My role involved managing the client relationship, ensuring the creative vision aligned with their high standards, and performing strategic photo retouching on key pieces and model shots to achieve the signature brilliance and "clean" look of lab-grown luxury.
Project
Client
Type
Role
Status
Year
Project management
Art Direction
Production
Photo retouch
Bright Edits
The Bright Club
Digital
Internal work
2024
(Creative production)
The Bright Club
I led the audiovisual production for The Bright Club, focusing on elevating the brand's professional image through a clean, minimalist aesthetic.
Working with a tight budget, I supervised the conceptualization and execution of monthly campaigns featuring high-end jewelry and model photography.
My role involved managing the client relationship, ensuring the creative vision aligned with their high standards, and performing strategic photo retouching on key pieces and model shots to achieve the signature brilliance and "clean" look of lab-grown luxury.
Project
Client
Type
Role
Status
Year
Project management
Art Direction
Production
Photo retouch
Bright Edits
The Bright Club
Digital
Internal work
2024
(Creative production)
The Bright Club
I led the audiovisual production for The Bright Club, focusing on elevating the brand's professional image through a clean, minimalist aesthetic.
Working with a tight budget, I supervised the conceptualization and execution of monthly campaigns featuring high-end jewelry and model photography.
My role involved managing the client relationship, ensuring the creative vision aligned with their high standards, and performing strategic photo retouching on key pieces and model shots to achieve the signature brilliance and "clean" look of lab-grown luxury.
Project
Client
Type
Role
Status
Year
Project management
Art Direction
Production
Photo retouch
Bright Edits
The Bright Club
Digital
Internal work
2024
To overcome consumer skepticism regarding lab-grown diamonds, I directed a series of short-form videos featuring the brand’s founder.
These pieces were designed to build trust by adding a human touch to a highly technical industry.
By highlighting authenticity, technical precision, and the inherent beauty of the stones, the content educated the audience and successfully bridged the gap between innovative technology and high-end jewelry, providing the brand with the credibility it needed to grow.
To overcome consumer skepticism regarding lab-grown diamonds, I directed a series of short-form videos featuring the brand’s founder.
These pieces were designed to build trust by adding a human touch to a highly technical industry.
By highlighting authenticity, technical precision, and the inherent beauty of the stones, the content educated the audience and successfully bridged the gap between innovative technology and high-end jewelry, providing the brand with the credibility it needed to grow.
To overcome consumer skepticism regarding lab-grown diamonds, I directed a series of short-form videos featuring the brand’s founder.
These pieces were designed to build trust by adding a human touch to a highly technical industry.
By highlighting authenticity, technical precision, and the inherent beauty of the stones, the content educated the audience and successfully bridged the gap between innovative technology and high-end jewelry, providing the brand with the credibility it needed to grow.
© 2026 Alba Hernández Fuertes. All rights reserved
© 2026 Alba Hernández Fuertes. All rights reserved
(Creative production)
The Bright Club
Project
Client
Type
Role
Status
Year
Project management
Art Direction
Production
Photo retouch
Bright Edits
The Bright Club
Digital
Internal work
2024
I led the audiovisual production for The Bright Club, focusing on elevating the brand's professional image through a clean, minimalist aesthetic.
Working with a tight budget, I supervised the conceptualization and execution of monthly campaigns featuring high-end jewelry and model photography.
My role involved managing the client relationship, ensuring the creative vision aligned with their high standards, and performing strategic photo retouching on key pieces and model shots to achieve the signature brilliance and "clean" look of lab-grown luxury.
Bright edits
To overcome consumer skepticism regarding lab-grown diamonds, I directed a series of short-form videos featuring the brand’s founder.
These pieces were designed to build trust by adding a human touch to a highly technical industry. By highlighting authenticity, technical precision, and the inherent beauty of the stones, the content educated the audience and successfully bridged the gap between innovative technology and high-end jewelry, providing the brand with the credibility it needed to grow.
© 2026 Alba Hernández Fuertes. All rights reserved